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Learn More About Your Customers to Target Prospects More Effectively

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Understanding each customer’s needs and demands can provide insight to target prospects with greater efficiency. Harness the data within your customer relationship management (CRM) solution to identify the prospects most likely to buy, with the marketing tactics that are most likely to improve their engagement and experience. There are many more ways to reach out

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7 Ways Businesses Can Apply Machine Learning to CRM and Boost Sales

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Today’s customer relationship management (CRM) solutions offer a wealth of information and opportunities, if your people know how to access and use it. Businesses that apply machine learning to CRM are able to target their audience, identify buying behaviors, and breathe new life into sales. Learn how to put CRM data to good use and

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